This is the first article in a series about four key elements of professional selling and marketing: 1) relationship selling tips and strategies, 2) hiring, training and leading a sales force, 3) integrating marketing and sales teams to perform as a whole unit, and 4) tips and strategies to measure … [Read more...] about Relationship Selling – The Steps to the Sale
Operational Excellence
Winners & Whiners – Which One Are You?
To be a winner requires getting along with other people. Well, it also requires you to get along with yourself. Every day you wake up you have a choice to make. Am I going to look at life with a positive or negative view? With effort and practice, you can change the way you look at life regardless … [Read more...] about Winners & Whiners – Which One Are You?
Relationship Selling Metrics- Face to Face & Write-Ups
Operating a business requires a basic understanding of financial management. Knowing the numbers is important in making good decisions. If your expenses are too high or sales are dropping off you make changes. Do you know how many customers your sales team talks to every week? Many organizations … [Read more...] about Relationship Selling Metrics- Face to Face & Write-Ups
John Deere’s Success in a Changing Market
I’ve always been fascinated to learn how the leadership in a company decides to make strategic changes. As an organization gets larger, steering the direction in the same path you’ve been on is a challenge. Changing directions is a whole other matter. When the leaders identify headwinds coming that … [Read more...] about John Deere’s Success in a Changing Market